Use the hashtag #unwreckthefuture on your favourite social media channels to join in and continue the conversation.
What happens if you're selected to be a part of the official "Un-Wrecking Crew"?
You will receive $1,000 of in-kind product to help support the organization and/or nonprofit event of your choice
Your entry video will be displayed on the Un-Wreck the Future microsite
A national public relations program will include you as an official “Un-Wrecking Crew” member – as someone who is an actual change-maker at the local level in the area of food insecurity
- The PR campaign will aim to raise awareness of the current state of the United States/Canada’s food insecurity issues
- You will be named to the 2021 “Un-Wrecking Crew” (12 youth making a difference in the US and 12 in Canada) and provide details on your efforts in this space
- The PR program will include the brand promoting the Un-Wrecking Crew on social media and in press relations
- You will have the potential opportunity included in media interviews
- It will also provide a call to action to the general public to get more involved at a local level to fight this issue, through organizations displayed on the microsite like yours
Meet the First Members of the MadeGood® "Un-Wrecking Crew"
Over a year into the pandemic Jonathan “Bear” Yeung stayed vigilant to help deliver healthy snacks and electrolyte drinks to the front-line workers at his local hospital. These “missions,” as he calls them, are part of a string of initiatives spearheaded by the preteen philanthropist who has raised tens of thousands of dollars and sourced useful gifts to help local causes over the past four years.
Jonathan inspired others and local businesses to help with his successful fundraiser that brought snacks to frontline workers at Lions Gate Hospital in North Vancouver at the beginning of the pandemic.
In 2012, Rachel founded Kids Right to Know, a not-for-profit organization dedicated to educating youth, about the connection between food production and climate change, with a focus and transparency in the labelling of Genetically Modified Food in Canada and the USA.
Sophie Bernstein of St. Louis, MO, is the founder of Grow Healthy, an initiative that provides helps low-income communities access healthy, organic produce by building raised vegetable gardens and hosting food drives.
Volunteering and service is a key part of her family life. Her father, Navy Reserves Capt. Brad Bernstein, was deployed after 9/11 and instilled the values of service and commitment to fostering positive change in her community. Sophie wanted to give back to her community in a way that she was passionate about, so over eight years ago, Sophie built her own vegetable garden and donated the harvest to area food banks.
Ian McKenna, 17 years old, is from Austin, TX. Ian is a youth hunger advocate and a certified Master Gardener. In addition to leading Ian's Giving Garden, he works with No Kid Hungry as a youth ambassador and Katie's Krops where he serves on their Board of Directors.
Ian has been recognized for his commitment to end hunger, a passion that began when he was 8 years old as a student at Oak Hill Elementary School.